Download Making Millions in Direct Sales: The 8 Essential Activities by Michael Malaghan PDF

By Michael Malaghan

An immediate revenues big name deals his find out how to deal with and develop quotabusting revenues groups one among trendy fastest-growing firm sectors, direct revenues employs 10 million humans. Of that quantity, 2 million are managers. the main revered identify within the company and a residing legend, Michael Malaghan has performed greater than $2 billion worthy of direct revenues enterprise over the last decade. In Making thousands in Direct revenues, he stocks what he is aware approximately assembling, handling, and motivating supercharged revenues groups. Managers and those that aspire to develop into managers study: 8 crucial actions each direct revenues supervisor needs to grasp 14 nice motivators each revenues supervisor may still comprehend the way to mix revenues contents and commissions in a unified motivational procedure

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Extra info for Making Millions in Direct Sales: The 8 Essential Activities Direct Sales Managers Must Do Every Day to Build a Successful Team and Earn More Money

Sample text

It requires sales managers to reach beyond their prospecting comfort zone to find and use additional lead­generating methods.  Why not go for it all? " This irrational "it's not my fault" fear stifles the sales manager's zeal to hire more salespeople. A more varied and sophisticated prospecting commitment may require a new marketing perspective, a budgeting shuffle, more trained staff, and, most important, an open mind.  While the salesperson still has to follow up on the lead, most of his time is still spent selling rather than prospecting.

Of course, the company tried to bring everyone up to speed on selling to Internet leads. Still, when our records clearly demonstrated that some people were consistently better with this category of leads, we adjusted our assignment of leads accordingly. Again, a win­win resulted: The increase in sales was over a million dollars a year, and we avoided punishing certain salespeople who dreaded receiving what for them was a lousy Internet lead.  Chapter 6provides a dozen possibilities.  Be at the forefront of lead­generation ideas to be tested and then measured by your marketing department.

The salesperson picks up the filled­in coupons every few days. The sales counselor calls prospects, inviting them to come in and start using the seven­day free membership.  FISHBOWLS AND BUSINESS CARDS A placard behind or next to a fishbowl invites people to drop in their business card for a free drawing or free gift.  Pick up discarded flyers when you leave or you'll wear out your welcome at that location.  Make sure that the word free is printed in large red letters and that a postage­paid response card can be detached and mailed.

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